Cover Letter For International Business

Posted on by Dirn

Motivation letters are the key that opens the way to your dream university abroad. A well written and persuasive motivation letter, also known as a statement of purpose can perfectly represent who you are, present you as an ambitious individual and even tip the scales in your favour when you don’t perfectly meet the exact application requirements for your chosen Master’s course. Here are some great tips on how to write a great motivation letter for your Master’s degree and an equally interesting look at how to craft the perfect statement of purpose.

To help you in your creative process, read the following motivation letter from a student in Australia applying for a Master in International Information Systems offered by a university in Germany.

View 301 Masters in Business in Germany

Motivation letter for Master in International Information Systems

Dear Madam or Sir,

With this letter, I am applying for a position in the Masters of International Information Systems programme, offered at [university name]. With my current experience as a Pharmaceutical Market Research professional, I wish to expand my technical knowledge of information systems and turn my focus towards their wide-scale applications in hospitals and pharmacies as a Clinical Workflow Consultant. By reading the course curriculum available online, I have found that the subject material covered will best suit my career goals. Lastly, the prospect of participating in a mandatory exchange program is an excellent way to observe divergent information systems, as well as build upon my cultural cognisance.

By trade, I specialise in Pharmaceutical Market Research and provide decision support solutions to large pharmaceutical companies. As part of my role I liaise with clients regarding their marketing and management objectives, create and update surveys to capture consumer behaviour, assist with technical data quality management, code complex responses and in turn, produce insightful reports. Additionally, as it is a small company, my role often demands that I gather primary data from academic papers, adapting content and converting them into real market practices. During this role, I undertook and completed a Graduate Diploma in Applied Statistics. The purpose of which was to better my understanding of clinical trials, improve in survey design, and to learn how to program and store statistical data sets. My responsibility, diligence and management aptitude were integral to the role, however, it was clear that my progress was decelerated by my lack of technical, information systems-related, training.

The customised introduction to International Information systems addresses the next step in my professional development. The Australian health care system is changing from a paper-based recording system to a digital enterprise/network. This remodelling of a national health system implies the need for large investments in hardware and software infrastructure and in people with the right skillset to meet this demand. The combination of subjects such as ‘Advanced Service Management’ and ‘Fundamentals of Enterprise-wide IT Architectures management’ in the Management stream and ‘Data Warehousing’, ‘Knowledge Discover in Databases’ and ‘Process-oriented Information Systems’ in the Informatics path would contribute to my professional ambitions.

I graduated with a Bachelor of Business (Marketing) from [university name] in Australia. During my degree, I was very active in many facets of university life. I completed a number of internships around my university campus, working for small business owners. This gave me an outlet to apply theoretical knowledge in a practical setting and also sparked my interest in Market Research and Business Consulting. Further to this I remained engaged in university affairs by volunteering for the Student Ambassador program. In this program my duties varied from taking prospective students on tours, introducing and guiding guests of honour, and speaking to schools around Australia regarding scholarship programs. Furthermore, I was highly committed to the development of a hitherto non-existent University Tennis Club. Taking over the tennis committee in my first semester I had plans on developing the club to be a self-sustaining, award-winning, and socially interactive club. Forming a committee of tennis enthusiasts, our club achieved all of the aforementioned goals within the duration of my degree and were awarded numerous accolades, listed in my up-to-date resume. Lastly, with all of the responsibilities at hand, I remained vigilant with my academic performance. I was hence awarded a Deans Honour for high academic merit and, in Industry Management, received the highest grade amongst my peers.

Before moving to Australia I had spent much of my earlier childhood living in the Philippines and Sri Lanka. Having exposure to these experiences at an early age sparked my interest in cultural interactions and how information is shared by means of globalisation. With this upbringing, I became interested in languages and henceforth learnt Spanish in both schools and in my free time. Learning intensively in Spain for a month, I reached an A2 proficiency. Learning about this program some time ago I set aside Spanish and began learning German. As I write this I have reached a B2 level and am capable of communicating effectively. Given the opportunity, however, I would use the mandatory language program to improve on my Spanish and look at potentially studying abroad in Spain or Spanish-speaking Latin American countries.

My ambition to study in Germany stems from a dearth of equivalent professional programs offered in Australia. As mentioned earlier, the future of healthcare in Australia will demand a workforce with a specialised skillset. With this degree I would like to meet this demand and, in the future, be a pioneer in the architecture, management and protection of information systems. Furthermore, Germany’s geographic location and current economic strength attract industry experts from around the world. With the notion of idea-sharing in mind, this would be a perfect ground to establish the next step of my professional career.

With all of my experience listed, I am in search of bringing my career to the next level. The subjects offered in this program are specifically in line with my professional goals. Additionally, the mandatory study abroad semester provides a great grounding in which to further experience divergent cultures and exchange knowledge. I am certain that the knowledge and skills learnt from my professional experience, university, and extracurricular activities would make me a valuable addition to the Masters of International Information Systems program offered at [university name].

Thank you in advance for considering my application,


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April 20, 2017




Istvan Nagy

Műegyetem rkp. 12,

1111  Budapest,





Grenoble école de management

Admissions Office

12 Rue Pierre Semard,

38000 Grenoble,



RE: Application for Master in International Business


Dear Sir or Madam,
I am writing to apply for Master program in International Business at the GRENOBLE ECOLE DE MANAGEMENT starting in autumn 2017. This May, I hope to graduate from Corvinius University in Budapest from Business Administration bachelor program, as one of the top students in in the class.



During my studies I have developed special interest for the finance and marketing, because I perceive both disciplines to be concerned with building and maintaining a business strategy that leads to success. I was especially fascinated with the strategies companies used to adapt to changes in consumers’ expectations and needs and how they maintain profitable business in rigorous environment. Therefore I see that advanced study on these topics presents an exciting challenge which I want to pursue in my future.


Since I highly value globalization process I have always wanted career in international business. Due to this fact, but also due to the current shortage of qualified employees in international companies, I would like to become a professional in International Business with a wide practical and theoretical base.


As a step to my goal, I have conducted several research projects. Through the research on financial diagnostics of an enterprise I learned tools and methods for analysis of financial health of local enterprise. The other research project was focused to international market segmentation of the Hungarian market of dairy products. As a result of the research I have found out that in order to survive and be lucrative, the international company has to be extremely flexible and adaptive to competitive environment. In that line I have designed the proposal for my Bachelor thesis, and I plan to do a research on adaptation strategies international companies utilize for German market of dairy products.


My first exposure to real life work in the field of marketing was an internship in international marketing consulting firm, in their field office in Budapest, Hungary. I contributed to the company by winning the tender with the plan of promotion events for new brand of beer, which was about to be introduced to Hungarian market. The internship gave me an excellent insight into the company, since I had an outstanding opportunity to explore different working methods and practice the knowledge I gained at university. I have gathered good communication skills as well as gained the understanding of East European adverting market.


As a member of National fencing team, I have developed the capabilities to work in stressful, challenging, and fast-paced environments. I will bring those skills to the master studies as well, and apply them in my future professional career.


I first learnt about GRENOBLE ECOLE DE MANAGEMENT from the education fair, held in Budapest, when I spoke with the school representatives and one full time professor who teaches in the school. In addition to that I got recommendation from a friend who was an exchange school in your school and recommended it as a perfect learning environment.



I would also like to bring to your attention that I have completed Erasmus student exchange program in Stockholm, Sweden, so I have experience in studying abroad and acquainting with people coming from different countries and cultures. This experience helped to boost my individual potential and encouraged me to peruse my Master degree studies abroad.


I believe that with my work and studies I have a solid foundation, but through the Master’s program I hope to develop expertise in international business management.


Thank you very much for considering my application and I am looking forward to hearing from you.



Istvan Nagy

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